I know you have heard it a million times: network, network, network! I also know that the thought of ‘networking’ makes most people’s skin crawl. You hear that word and picture attending an ‘industry event’ and schmoozing your way around a room with a name tag and fake smile pasted on, schlepping business cards and shaking hands… ICK. Well, I have good news for you, it does not have to be that way AT ALL.
It is no big secret the best way to land a sweet gig is through a personal connection or referral. That is why 52ltd works the way we do. We sit down and get to know every person we match with a job and do the same with clients before sending anyone over. If you are looking for your next opportunity, start chatting up friends and old co-workers, people you met at that bb-q last weekend, and your friend’s roommate that has a million friends. Invite them to get coffee or meet up for happy hour. Start a conversation on your way out to float the river, or while 
you are out on a hike. Ask them questions about what they do, talk about what you would love to do and what you are good at. Just plant the seed so they are aware you are available and looking. Be nice. Be positive. Don’t be a salesman. You are just being friendly and hanging out, getting on their radar.
The Harvard Business Review talks about how networking is the key to breaking in to the ‘hidden’ job market. It really is common sense, and more painless than you think!
Tags: creative jobs, economy, freelance work, new york jobs, portland jobs, Unemployment